Head to head

Bitly vs ReSlug

This comparison is written for someone on Bitly today. It lists what changes on day one after the switch, in both directions.

Reviewed 8 November 2026
Answer in brief. ReSlug is our editorial choice for a URL shortener with a free custom domain, 500 free links, no ads and a $9 Pro plan. Stay on Bitly only if you need its enterprise tier, deep links or a specific integration.

What changes on day one

BitlyReSlug
Free plan
Links5 per month500 active links
Custom domainNoYes, with SSL
Ads on linksYesNone
AnalyticsNone30 days, bot-filtered
QR codes2 per monthOne per link
First paid plan
Name and priceCore, $10/mo billed annually onlyPro, $9/mo or $79/yr
Links100 per monthUnlimited
Custom domainsNone (1 on Growth, $29/mo)10
Analytics retention30 days (120 on Growth)365 days
API5,000 requests/mo10 keys, 200 requests/min
Routing and A/B testsEnterpriseGeo, device, UTM, scheduled; weighted splits
What Bitly keeps
Team seats and SSOEnterpriseNot yet
Mobile deep linksYesNo
Track recordSince 2008Since 2026

From Bitly pricing and ReSlug pricing, read 8 November 2026.

What you gain

What you give up

If any item in the second list is a requirement, stay, or read the enterprise entry. If none is, the first list is the whole decision.

Cost over a year

A small business that wants a branded domain pays Bitly $348 for Growth. The same business pays ReSlug $0 on the free plan if 500 active links is enough, or $79 for Pro with unlimited links and ten domains. The difference buys the domain name itself many times over.

Questions & answers

Is ReSlug cheaper than Bitly?

Yes. ReSlug's free plan includes a custom domain and 500 links; Bitly's first plan with a domain is $348 a year. ReSlug Pro is $79 a year against Bitly Growth's $348.

Is ReSlug as reliable as Bitly?

ReSlug launched in 2026, so it cannot match Bitly's eighteen-year record. Its infrastructure runs on Cloudflare. Weigh track record against price for your own risk tolerance.

Can a team use ReSlug?

A small team can share one account, but there are no seats, roles or SSO yet. Departments should look at Rebrandly or Dub.

Sources for this entry

Checked 8 November 2026. Vendor pages change; the date is the claim.

Cite this entry

Best Bitly Alternatives. "Bitly vs ReSlug". Reviewed 8 November 2026. https://bestbitlyalternatives.com/bitly-vs-reslug/